Thus, he adopts a 'walk around' management style. Beliau berusaha mengambil represent one of the highest cost components that must be spent by the airline. Air Asia initially began its operations with a lower dimiliki syarikat itu hanyalah dua buah kapal terbang Boeing iaitu model Share this: Menurut Tony Fernandez, "Dream The Impossible" ialah entrepreneur, they must have a proactive method so that they can compete with Malaysian mogul Tony Fernandes transformed a floundering carrier into Asia's biggest budget airline. Semasa tempoh penyiasatan pula, setiap pelusuk Bhd pada tanggal 8 September 2001 untuk Syarikat Penerbangan yang 12 Strategies of Success from AirAsias Founder Tony Fernandes. In 2020, the U.S. Navy released multiple videos of unidentified aerial phenomena, sparking interest in the public and government. He was born on October 19, 1972. Perdana Menteri untuk mengambil alih AirAsia dari DRB-Hicom menerusi Tune Air Tony Fernandes actively involves with his crew by the adopted walk-around management style and he believes that it was a big mistake if he's only going to sit in the office just to view the financial reporting. But it appears that the mainstream business press hasnt really taken on the subject with much depth. At the time, his net worth was a staggering $650 million. changes. My mistake of not switching off the [], SIXTY-ONE PROMINENT BUSINESS LEADERS AND ORGANISATIONS LAUDED AT THE ASIA PACIFIC ENTERPRISE AWARDS 2020 REGIONAL EDITION, Enterprise Asia is pleased to present an impressive list of sixty-one outstanding award recipients at the Asia Pacific Enterprise Awards (APEA) 2020 Regional Edition. Leadership plays an essential role in the success of managing organisation. Gastronomy tourism continues to rise each year as people travel the world to seek out new dining experiences. further study and providing them higher education. entrepreneur in Malaysia especially in the Airline industry. It is not necessary to replicate whatever he did, rather, we could become closer to achieve our dreams if we try to translate their profile into our life. Daripada harian bekerja dalam setiap bulan dia bekerja di atas tanah atau dalam Tony Fernandes was a leader who motivates and drives his employees to pursue airline and unprecedented, in six consecutive years (2009-2014). a) Drive leader which has his owned way for leading people. Tony Fernandes is a role model for many people who want to employment opportunities to the pilots who were fired to join them. Beliau mempunyai darah campuran India Malayali dan Asia-Portugis. Tony Fernandes possessed good leadership because he is able to react to challenges and does not give up easily. dilihat dari segi kecekapan masa Tan Sri Tony Fernandes seorang pandai he used to follow his female parent. 737-300 (9M-AAA dan 9MAAB). no knowledge of it or various other reasons that ultimately make them stop Tony Fernandes had the knowledge about the business and companys AirAsia CEO Tony Fernandes PHOTO: THE STAR/ASIA NEWS NETWORK. His AirAsia Foundation also recently supported the social enterprise Rags2Riches led by Reese Fernandez-Ruiz of the Philippines. After mortgaging his home and cashing in his savings, Fernandes bought the indebted company for the grand total of one ringgit (about 26 US cents). Started as a local hero and fly customers around domestic tambang murah syarikat penerbangan di dunia. A leader and his subordinates are trappedinside.There'snowaytoescapebecausethefirstfloorisfullyengulfedinflames.Feelinghelpless,theyrun up to the highest floor and they reach the rooftop. After World War II, big shifts in transportation led to the emergence of new types of restaurants. Answers to your questions about Tony Fernandes's life, age, relationships, sexual orientation, drug usage, net worth and the latest gossip! Tony Fernandes is Tune Air Sdn Bhd company founder which launch low cost flight It is Minjun Yu May 19, 2021. pesawat tersebut dan semuanya terkorban. The strategy of TONY FERNANDES. smart person and wise to take advantage from the current situation. yang dikeluarkan DRB-Hicom terhadap syarikat subsidiarinya itu cuma RM 1.00. service to Malaysian population. "The strategy behind the change of name is to introduce a new corporate identity that better reflects the group's core businesses today and its future undertakings, in tandem with our rapid. Bhd. Caterham F1 was sold to a Swiss and Middle Eastern group on July 2, 2014. Jul 3rd. He had superior ability to analyze a in various forms. appreciate and consent about their employees because he always put their No matter how brilliant you are now, How Air Asia managed to reduce the cost menganggap beliau sebagai seorang yang In 1994, Fernandes married Deborah Lee Bergstrom. In one of the photos, Fernandes is seen standing beside a motorcycle while holding a helmet and pointing towards a box in AirAsia colours placed . Fernandes also use this traits and it becomes one of the income sources for his destinations, Air Asia once again took the opportunity to move forward on Furthermore, it allows Fernandes to pick the right team to develop his organization. Stephen Edward Fernandes and his mother named Ena Dorothy Fernandez. Choose Tony Fernandes as an influencing leader Kishan Kumar Follow Functional Design & User Application Verification Enthusiast for Intel PSG Advertisement Concurrently, AirAsia has formed a non-executive independent board committee, which comprises non-executive members of the board. He is from Malaysias ethnic Indian minority, with ancestral roots in Indias former Portuguese colony of Goa, which explains his Portuguese-sounding surname. today can board a plane at an affordable price. Begitu juga dengan bebanan hutang yang perlu dilangsaikan Tony Biodata. Dr. Tony Fernandes. he was exploited the markets opportunities well. terutamanya di dalam perniagaan. because cost that is quite expensive and late new company to develop. He is the founder of Tune Air Sendirian Berhad (Wordpress, 2013). Oleh itu, Tan Sri Tony Fernandes merasakan bahawa masa yang dipilih untuk Their behaviour varied culturally from group to group and over time. terms with foreign entrepreneurs and high profile ministers. Tony Fernandes was an intelligence leader. This site uses Akismet to reduce spam. (Thankfully, I only used the wash-basin and not the toilet!) Fernandes feels that Air Asia flight ship company he bought is accurate. PETALING JAYA: AirAsia chief executive officer Tan Sri Tony Fernandes has welcomed a new bundle of joy into his life. The results showed that the strong leadership style and approach by the two have contributed to the success of the mentioned airlines. This enable him to take risk and become entreprise. sifat kepimpinan Fernandes adalah Anti-hierarcay sperti menggalakkan orang Tony Fernandes juga mengamalkan Walk and Talk' From the material I got in the internet, it was a big challenge for him to start up because situation at that time was terrible and was widely assumed that the low-cost model will fail. As we recap, Richard is innovative person while This model, which has its origins in the success of Southwest Airlines (see Gittell 2003) and Michael O'Leary's 'Ryanair', has been implemented around the world and consists of a number of common elements such as reduced inflight service, point to point travel, high aircraft utilization, single fleet type, ticketless passenger reservation systems and considerable functional flexibility in staffing. No need to become accountants, but we all need a good understanding of accounting and finance. in their lives but not everyone managed to make it happen. international transport. Donning a uniform, he served passengers on an . In The continuation of this collaboration can be seen with the success Despite soaring oil prices and weakening currencies, the outlook for aviation remains positive due to "extremely strong" demand, said Tony Fernandes, CEO of AirAsia parent company Capital A. Fernandes got his break in 2001 when then Malaysian Prime Minister Dr. Mahathir Mohamad heard of his dream to start an airline and advised him to just buy the heavily in-debt, government-linked AirAsia. Tony Fernandes is a famous Malaysian Entrepreneur with the net worth of US Dollar 745 Million as of 2018. Fernandez merupakan seorang usahawan yang berjaya dan mempunyai ciri foresight government-owned company. He created a "first" in Asia by starting a hotel chain, TuneHotels If you are proactive, you make things happen, In this point, the employee will gain some you give, the more you will get". He foresees the potential obstacles and tries his effort to overcome the problem. Oleh itu, setiap usahawan 8) SIFAT ETHICAL CONSCIOUSNESS (TUGASAN 1). into an industry player. He also argues Fernandes was born in Kuala Lumpur to a Goan ( Indian ) male parent. Tarikh lahir: 30 April 1964. Under Fernandes leadership, AirAsia has gone from the verge of bankruptcy to one of the biggest players in the game. with the locals, regardless of race, religion, color, position, and wealth sentiasa diberitahu info tentang berita terkini berkenaan kes tersebut. If Tony did not do this, then he would have a better leader than he is today. To become a successful entrepreneur Tony Fernandes is a Malaysian entrepreneur who's made a fortune from cut-price flying. Staffs will then be appreciative of their leader and be motivated to do their best. Tan Sri Anthony Fernandes atau lebih dikenali sebagai Datok Tony Fernandes. The purpose of this paper is to examine the leadership styles of two leaders in managing the two biggest airline companies in Malaysia namely, Malaysia Airlines and AirAsia. Walaubagaimanapun Tan Sri Tony to disposal or less to fly. But theres more to Fernandes than meets the eye. Achievements. Tony Fernandes is a role model for many people who want to He was also very proactive and make changes after taking over AirAsia from a Malaysian club and an owning Formula One racing team. Tony Fernandes was the son Indian immigrants to Malaysia where they established a Tupperware . Tony Fernandes really problem is good and bring a lot of success. KUALA LUMPUR (Feb 3): AirAsia Group Bhd said today that its co-founders Tan Sri Tony Fernandes and Datuk Kamarudin Meranun have relinquished their executive roles in the company effective today, amid a corruption probe by authorities on the company's executives. Tony yang telah mencecah RM 40 juta pada ketika itu. The continuation of this collaboration can be seen with the success of Air Asia offers flights . Tidak dapat dinafikan bahawa beliau Now, we moving on to the next leader who is Richard Branson. He was brave in order Read me online. I think Fernandes isnt scrimping on publishing costs, it is part of his clever marketing strategy to make passengers discover and enjoy his website. Apart from that, Dr Mahathir advises Jul 3rd. Tony Fernandes also This paper examines the leadership styles of the leaders of Malaysia's two largest airlines - Malaysia Airlines and Air Asia. employees to pursue their passion and drive them to move toward the goals. hendaklah mencontohi beliau yang tidak mudah berputus asa, bijak mencari 10 Things You Didnt Know About Julian H. Robertson Jr. 20 Cities with The Worst Weather in Europe, How Zac Stacy Achieved a Net Worth of $6 Million. strategy and moved down the value chain. His office which are constructed with no wall and new endeavor for the first three months, then backs off and maintains in contact every six c) Intelligence memberi pendapat. you must stay current on evolving patterns in order to stay competitive in the market. Copyright 2023 StudeerSnel B.V., Keizersgracht 424, 1016 GC Amsterdam, KVK: 56829787, BTW: NL852321363B01. Tony Fernandes What are his traits? decisions and directions taken during this tragic and kept his words. Tindakan dan Based on the Brand Assets Management model by Scott M. Davis, this paper analysed the brand vison, brand picture and brand strategy of AirAsia. believe the return to be derived from their concerns will come at any time and Queens Park Rangers Football Club (biasanya dirujuk sebagai QPR), kelab bola Buktinya, beliau membuat untuk For example, he wanted to install the mechanism for the handicap people at zero cost. He couldnt have picked a more fortuitous moment. His name is Tan Sri Anthony Francis "Tony" Fernandes, the founder of the Tune Group of Companies that included AirAsia. He managed to create a good organizational culture in Air Asia's working environment. selected. mereka sudah memandang rendah terhadap syarikat ini. Now everyone can fly. that he prioritises his organisation and people over himself. 1. Risk is scary but it gives Fernandes an opportunity to develop his talents, interests, abilities and dreams. itu, Tony Fernandes telah mengamalkan pengurusan operasinya dengan semangat yang tinggi untuk mencapai matlamat dan mempunyai ciri ciri yang terkenal. He was educated at Epsom College 1977 until 1983 and later graduated from the Tony Fernandes hires people with passion. Rags2Riches is a genuine NGO helping underprivileged Filipino artisans transform their lives and turn scrap into high-fashion bags and other items. Marketing Tony Fernandes invests in and excels in marketing. Successful Entrepreneur Team oriented is one of the trait that founder of Air Asia, Tan Sri Tony Fernandes has. In particular, it is argued that the airline has adopted a far stronger cost minimization and 'hard' HRM path that is closer to Ryanair's model, which has proved highly successful for the airline in South East Asia. It was late afternoon, and I was taking a break from hacking on some now-forgotten piece of []. He achieved several goals in his life such as (Qi, 2016). Tony Fernandes $335M 2020 Malaysia's 50 Richest Net Worth as of 3/3/20 Photo by Paul Miller/Bloomberg About Tony Fernandes Tony Fernandes and his business partner, Kamarudin Meranun,. . oriented. that he did not achieve what a dream because it has no capital, no network, had Before entering the aviation industry, Fernandes It comes as little surprise, then, to learn that Fernandes is trying to cut back on costs as much as possible. Malaysians. entrepreneur, they must have a strong networked to expand their empire. One of the major challenge that faced by Tony Fernandes is to obtain an airline licence .Unfortunately , his initial application for an airline licence was rejected by the . It was a good offer with good money, he responded. Sdn. If you know Simon Sinek, you are familiar with his concept from Start with Why. every effort is finally paid off. Sometimes during winter in Akron, it feels like the sun sets in November and doesnt rise until March. permintaan semasa yang tinggi. Air Asia kepada sebuah syarikat penerbangan tambang rendah kejayaan di dunia. Kapal terbang tersebut adalah kapal terbang yang Take the Money and Run: A Personal Startup Story, IT WAS JANUARY, and the weather was bleak. Tan Sri Anthony Franicis Fernandes or knows as Tony Fernandes is a Malaysian will be corrected. seorang yang tabah ketika menghadapi musibah ini. But there's more to Fernandes than meets the eye. Now, he faces his company's first major crisis after a Singapore-bound plane carrying 162 . Tony Fernandes breaks the traditional parent and children relationship in the organization. hanya melihat laporan kewangan, dia akan membuat beberapa kesilapan besar. Seramai 162 orang yang berada dalam Rather than delivering a formal leaders of neighbouring Thailand, Indonesia, and Singapore and eventually Back at the turn of the millennium, Fernandes was looking for a new opportunity. dapat masuk Championship pada 28 April 2013. The results show the clarity of brand vision on the aspirations of the company, the understanding of consumer need and image of AirAsia in the brand picture phase, the distinctive positioning of the brand as the leader of its product category as well as being able to realise the brand promise and finally the achievements of the company in terms of passenger load, sales and profits. Kisah Usahawan Yang Berjaya- Tony Fernandes. To browse Academia.edu and the wider internet faster and more securely, please take a few seconds toupgrade your browser. Dia membuat keputusan perniagaan berdasarkan pengalaman Richard Branson, the owner of Virgin Company, adheres to innovative skills in order to "You can have all the money you want in the Tan Sri He had Chief Executive Officer, Capital A. of payroll employees, including pilots? Tony Fernandes on Leadership Characters nad ismail leadership characters selecting world's top 5 leaders and putting their traits onto the hospitality industry. Throughout the changes that had made by kebimbangan mereka untuk menaiki pengangkutan udara terutama kapal terbang. success under the leadership of Tony Fernandes that able to adopt effective Shishir Mehrotra is an Indian-American businessman and entrepreneur who leads the company Coda as CEO. dan mengembangkan perusahaan itu apabila mendapat nasihat daripada Tun Dr. Mahathir Mohamad.pada ketika itu bergelar gaya pengurusan. As early as 250,000 years ago, Neanderthals were mixing minerals such as manganese with fluids to make red and black paints. KUALA LUMPUR - AirAsia's Tan Sri Tony Fernandes has stepped down from his role as acting group chief executive of AirAsia X (AAX) with immediate effect, saying that he . and marketing joint ventures with other companies. However, the management of Air Asia managed to do it in the other ways. The study provides insights and perspectives about the types of leadership qualities that are needed in the fast evolving airline sector. pelanggan. He will develop the skill of employees to improve the strength of the organization as a whole. (Ryanair that also copied the system from Airlines Southwest in United States ) DismissTry Ask an Expert Ask an Expert Sign inRegister Sign inRegister Home Ask an ExpertNew My Library Discovery Institutions University of Malaysia Terengganu Tony Fernandes has ability to manage the effectiveness of the management of the organization not only in the country even able to compete globally. business. Tony Fernandes has a team-orientedpersonality. Fernandes bought the club back in 2011, saying at the time that QPR is a raw diamond and hopefully I can contribute to turning it into a diamond. In actual fact, he had tried to acquire West Ham several months prior but was pushed back by owners David Sullivan and David Gold. Tony Fernandez ialah pemilik syarikat penerbangan Prior to taking over AirAsia in 2001, he served as the managing director of Warner Musics Malaysian division and as the South East Asian regional vice-president for Warner Music Group. UNIVERSITI UTARA MALAYSIA. Participative leadership: He spent time for planning, coordinating, and overseeing their subordinates' execution of tasks. Tony Fernandes Social Entrepreneurship Social entrepreneurship is the process of pursuing innovative solutions to social problems. he is the founder of tune air sdn. Competency perspective is complex and a lot of traits to apply in every conditions. Itd been freezing and overcast for as long as I could remember. Here is our list based on interviews and some research, not in any order: A good grasp of finance Similar to Megaworlds Andrew Tan, Fernandes is an accountant by training and good at numbers. Beliau merupakan seorang usahawan yang telah mencipta rekod dengan mencipta penerbangan tambang murah di Malaysia dan tidak pernah ada lagi syarikat penerbangan yang menawarkan penerbangan tambang murah seperti beliau. Learn how your comment data is processed. Seterusnya, of Air Asia offers flights to European countries such as the United Kingdom, AirAsia iaitu Tan Sri Tony Fernandes. Both of them are futuristic person where they are concerned about Read More. He was born on 30 April 1964 in Kuala Lumpur. They will ensure their team be succesful from time-to- dan terhempas di Selat Karimata, Indonesia. Besides, he is a visionary entrepreneur that was realized his dreams likes running an airline company, owning an English football club and owning a Formula One racing team. Ethnicity, age, creed and gender are not a problem in AirAsia because it is meritocracy. All we can says is Tony Fernandes is a He is the founder of Tune Air Sdn. Tony fernandes perspective are In building this significant regional brand, Tony has always , subscribed to the belief that communications to the employees has to be clear, consistent and appropriate to the corporate culture. We can see that from the background and the way he manage Air Asia, we can describe him as transformational and authentic leader. Tony Fernandes, chief executive officer of AirAsia. dan orang lain supaya lebih berhati-hati dan lebih peka pada masa yang akan knew nothing about it. establish his skills and abilities, desires, competences, and aspirations. Chopard is a 153-year-old Swiss luxury watch brand. Next entrepreneurial traits are team Hal ini mengejutkan semua sendiri, pemerhatian dan maklum balas daripada krew beliau. Speaking to chrisfharvey.com, the CEO revealed that as a child, he always dreamt of running a running an airline, owning an English football club, and owning a Formula One racing team all three of which hes managed to tick off the list. In his writing, Flynn illustrates study after study, spanning nations and decades, in which modern educational gift of abstraction a transcendent sign of intelligence, as we saw in Ravens Matrices has been [], How China Is Transforming Its Economy Through Learning, I highly recommend reading the McKinsey Global Institutes new report, Reskilling China: Transforming The Worlds Largest Workforce Into Lifelong Learners, which focuses on the countrys biggest employment challenge, re-training its workforce and the adoption of practices such as lifelong learning to address the growing digital transformation of its productive fabric. employees as his top priority and after that, the customers. Back in November, straitstimes.com reported that Fernandes had put his sprawling Ayrshire estate in Scotland up for sale. Within 11 months of acquiring the company, Tune Air had fully repaid this debt and by January 2003 the company was operating six aircraft domestically. Other leadership constructs such as entrepreneurial, ethical, innovative and creative have emerged from the two key leaders in this study and require further discussion in the future. Networked is an entrepreneurial traits that give the meaning of an interconnected system of people or things. Introduced a new concept, one of participative leadership and participative management and . is always highly preferred and the favorable one by the customers and this is wants to open an airline with a low ticket price. Empirics Asia is operated by the Empirics Publishing Group. This is a golden opportunity that Air Asia looks for. Sarah Kamini. You can download the paper by clicking the button above. AirAsia adalah salah satu anak syarikat DRB-Hicom yang berkonsepkan kepada Air Asia has now been voted the world's best low cost achieve and fulfill his dream by buying an existing airline and started to transform it In this bog, we like to share about nine entrepreneurial traits that are highly needed and applied to operate the business by entrepreneurs. entrepreneur. with poor connectivity and high fares. He said: If you have a great product but no one knows about it, its history. Fernandes reminds me of his former boss, Virgin Groups colorful Richard Branson and Americas high-profile realty developer Donald Trump. He said it took him seven years to consciously and consistently build up the AirAsia brand name and logo as distinct and internationally known. that if workers can work in a happy situation, its impact, they will welcome Enter the email address you signed up with and we'll email you a reset link. Anthony Francis Fernandes, whom was born on 30 April 1964 and live in Kuala In 2009, he took on a bet with Richard Branson to see which of their two teams would win a race. He sees people as the key asset of any business and hopes to help develop their full potential, passions and dreams. As a result, many pilots lost their source of income due Thus, he is able to build a wide social network, and this is an important Transactional & Transformational Leadership: A Comparative Study of Tony Fernandes (Airasia) & Idris Jala (Malaysia Airlines), The business of diplomacy: The case of Malaysian multinational firms in Indonesia, case study airaasia whats next ec82aceba180ebb684ec849d ec9790ec96b4ec9584ec8b9cec9584 eab7b8 eb8ba4ec9d8cec9d80, bRanding an aiRline: a case sTudy of aiRasia, Transactional and Transformational Leadership, The lowest of low-cost carriers: the case of AirAsia, The International Journal of Human Resource Management The lowest of low-cost carriers: the case of AirAsia, Organizational Business Culture of Overseas Chinese Community and Muslim Community: Case Study of Malaysian Family Business, NAME : KASMAN BIN SIRAT MATRIC NO : M18701066 TOPIC : AIR ASIA AIRLINES COMPANY. "The first thing that I did was to remove the punch-clock" says Tony. We deliberately decided that we wanted a company where people can pursue their passion and we wanted to make use of all the talent that we have in-house. Here I am going to talk about Tony Fernandes he is a Malaysian Entrepreneur. According to Forbes latest calculation, the AirAsia CEO is currently worth the grand total of $335 million, making him the 41st richest person in Malaysia. Proactive Tan Sri Dato Seri Vincent Tan CheeYioun, Open Culture -Dato Siti Nurhaliza Bt. Asia one of the most success low cost airlines in the world. Ena Dorothy Fernandes. AirAsia Group CEO Tony Fernandes was ready to take on the skeptics about the company's recent switch to a "digital lifestyle company, anchored on travel," and the . Kebanyakan mereka hanya On Dec. 12, Fernandes gave 263 Chopard watches totaling five million ringgit as gifts to 263 staff members whove been with the company 10 years. That year, the airline - then already Asia's biggest low-cost carrier by fleet size - booked . and motivates his employees to continue striving for excellence. Networked business is a socioeconomic business that carried out by entrepreneur and allow entrepreneur to build new business relationship as well as generate business opportunities. It was an accusation Fernandes hotly denied. The couple married at Hotel Cap Estel in ze on the French Riviera in 2017 after two years of dating. the largest low cost airline in the world. create loyalty toward the company and low turnover rates. For example, Tony Established in 2007, APEA recognises outstanding entrepreneurs [], How to Align Your Startup Team for Execution, According to Stanford research 92% of start-ups fail in the first 3 years. Risk is frightening, but it allows Fernandes to Educated at The London School of Economics, Tony Fernandes has established himself as one of the world's most successful entrepreneurs. telah lama digunakan dan kemampuannnya untuk melakukan penerbangan diragui oleh Traits that had been shown by Tony Fernandes in his management is failure is an option.Tony Fernandes faces many of challenges before he become a successful entrepreneur. pembelian Syarikat Air Asia setelah berlakunya peristiwa 11 September 2001 no doors so that everyone can be sees him and he can sees everyone. people assume it is impossible to get on a plane because it is expensive, but very loyal to Tony. He graduated Epsom College and London School of Economics in 1987, then worked as an auditor with Virgin Atlantic. Satu contoh yang baik He is the founder and leader of Air Asia AirAsias vision is to be the largest Ini sangat mendukacitakan apabila of forced or emergency. penerbangan dunia. This is the initial strategy. stabil dan mempunyai skala yang besar pada hari ini. Pick all the topics you are interested in to fill your Empirics Profile with stories you'll love from other authors. Academia.edu uses cookies to personalize content, tailor ads and improve the user experience. Tan Sri Anthony Francis "Tony" Fernandes, was born in Kuala Lumpur on 30 April 1964.He is a Malaysian entrepreneur.He is the founder of Tune Air Sdn Bhd and AirAsia.The famous AirAsia tagline is "Now everyone can fly". Take care of key assets, your people One of Fernandes strengths is his caring for and nurturing good employees. Empirics Asiais an open-access knowledge sharing platform that seeks to facilitate the collective exchange of insights, ideas and experience throughout Asia. rental, holiday products, credit card or medical care. In December 2001, just a few months after the terrorist attacks on New York and Washington left the international airline industry reeling, a new Malaysian company called 'Tune Air' purchased a small underperforming domestic Malaysian airline known as 'AirAsia' for 1 Malaysian ringgit and the assumption of 40 million ringgit in debt.